What is the scientific web positioning?
We apply best practices to build online reputation
We apply best practices in website design and management (both institutional and journal sites) to develop a framework for the creation and dissemination of your research and academic knowledge, that is considered the most valuable assets for building online reputation
We focus on creating web and social media content that maximizes institutional visibility, enabling the design and consolidation of knowledge generation and communication practices that strengthen your institution’s research culture
Goals
The scientific web positioning is designed to achieve:
- Recognition and reputation on the web and social media for research and academic outcomes
Features and Functionalities
What does the scientific positioning strategy consist of?
Ensuring that the institution is recognized and valued on the web and social media for its research and academic results,it requires:
- Placing research and academia at the core of institutional knowledge dissemination
- Establishing new models for publishing and dissemination through virtual media and channels
- Encouraging all stakeholders to share their work for the greater social good
Benefits of Good Scientific Web Ranking
We provide solutions and added value to our users
Governments, University, Research center, Researchers, Publishers, Scientific journals and Libraries
- Foster greater integration within the university community by improving understanding of research outputs, academic excellence, and social impact, and by enabling effective interdisciplinary communication and coordination mechanisms.
- Attract prospective students by highlighting the visibility of research activities and the institution’s international reach.
- Showcase to society the cultural and academic activities produced by or involving the University.
- Promote greater information transparency between the quality assurance of internal processes and the perceptions of stakeholders both nationally and internationally.
- Strengthen digital culture within the institution
- Strengthen the skills and competencies of professionals managing communication and institutional relations.
- Improve the online reputation in international rankings, such as Webometrics-WR
